Changing communication by technology Essay

Nowadays the world metamorphoses in so to a greater extent parts such(prenominal) as environment, frugal, cultural, technology and so on And all in all of those things will be effect in a business. Especially, technology has change really quick over last 20 years. It is made the go along voice chance uponm smaller and make people closer .Communicate today has changed from individualised to to a greater extent dialogue as sharing randomness, sharing videos, photos and other multimedia content. It is accomplished through the culture of technology in both hardw atomic number 18 such as smart phones, laptops and software as all well up-disposed networks, email, and mobile software. We send word user-friendly see that the approximately outstanding changes in technology is Web Site, Social networking, smart phones, Internet shopping .it strike in spread abroad with our customers, suppliers, government and public. We cease easy deny that the earnings is growth up and cha nge every day.The Internet is probably the most revolutionary vagary since the invention of cell phones (How the internet is changing action and business, 2014). It is the best opportunity for company doing marketing to attract customers. Around 40% of the world population has an internet connection today. In 1995, it was less than 1%. The number of internet users has increased tenfold from 1999 to 2013 (Internet Users,2014). Furthermore, the development of hardware devices such as smart phones, tablets, computers also changes the room people communicate with to each one other. Communication within the company and outside the company has changed compared to the past. it made our communicating in business is more faster and easier .Firstly, we so-and-so easy see that Word Wide Web is more commonly to communicates with customer. They can acquire or do research by the entanglement pages online and dont need to go the showroom or a store to dissolve what they want to buy. Accord ing to PC magazine,58% of people research a reaping or service provider online before buying(e-shock 2020,Macheal de Kare-Silver,p.135) .Amazon is a victorious company is this bailiwick with revenue achieve US$ 74.45 billion in 2013 (Amazon.com, Form 8-K, Annual Report, Filing Date Jan 30, 2014) .We also use the weave pages for sharing information to public which mean we can use the web to provide information to public and attract investors also informed on the status of business quickly to appropriateholders . In addition to the benefits that are as low price, easy to connect everywhere and rapid interactive conferences but challenging encounter is the searchcan be slow, jeopardy of information overload and excess and virus attacks.The secondly is mobile phone. They changed the means people communicate with each other and companies also rely on it to be able to communicate better with their customers. For example ANZ Bank devour created a ANZ Go notes app to better intera ct with customers. they can easily use anytime, anywhere GoMoney The ANZ app provides a secure and convenient way to bank, 24/7(anz.com.au,2014). In addition we can better interact together submit to stage wherever customers are when they use their Smartphone. For shareholders we can have mergings without necessarily meeting room , we can inform the external situation quickly companies to shareholders via sms or email when they are accessed by phone.Next, email has changed the way we communicate in business. it is used for internal communication within the company and external communication with customers, suppliers and the government . Scott F. Geld argue that Email is an Internet marketing appliance that is fast, easy to use, inexpensive and effective (Advantages of Email,2014). Email can help companies get hold of customers through an easy advertising without spending much more on printing costs. Also Email lets businesses market to targeted audiences. Customers can opt in to receive email communications near products they own, sales or upstart items. Customers who receive targeted emails based on their preferences are likely to be more receptive.(Advantages and Benefits of Email for a Business, Amanda C. Kooser, Demand Media, 2014) .We may use email to strike customer service to answer questions as well as information that customers need to know. Email has certain advantages for companies such as low cost and easy access can use at any time. It is easy to send a message to large numbers of people. Today we face many difficulties when using email to communicate as system security, take chances sending the wrong address and so much spam box.With the schemes, communicate with customer such as selling products and services to the customer with a high possible price is a main purpose in their business. So that, to achieve it, they have to compete against with other competitors in the economic market and promote their products to thecustomers. Theref ore, using sociable media is the best way to promulgate the organizations products or services. Social networking Web sites and services, such as Facebook, MySpace and Cyworld, have become primary communication media for a cutting multiplication of digitally aware consumers (The Changing face of communication , IBM Corporation).By posting the hold product promotion on the social media websites such as Facebook , twitter they can communicate with the customer in a indirect way. besides that, with the developing of technological, making advertising video is easier way to promote the organizations business. In other words, the customers will be feel more confidence to make their choice when they can read or lodge the products detail in their own computer and other customer comments about the products that they want to buy. With the developing of social media, the organizations will not to misspend their money for advertising their products, and time to communicate with their cust omers. Social media open the best way to business for the organizations in promotion and online-service with customer about their products. For example is this case is Vodafone .The Connect to Friends application from Vodafone is a messaging application users can download from Facebook. It is open to Vodafone and non-Vodafone customers and allows them to send messages and photos directly from Facebook (Vodafone Connect to Friends. Mobile TechNews. September 2008.)technical also changes the way of communication in todays companies. In the past, we are difficult to communicate between levels in a company. Example, rounds are difficult to present the problem as well as new ideas for their managers. The managers also can hardly reach the staff new idea because it needs a long time. Today, it is easy to communicate internal in the company, it is faster and easier. For managers they can use email to send information to employees, and its easy to get staff feedback quickly. For staff, tec hnology opens up opportunities so that they can present their ideas as well as faster and directly. In addition, the development of social networks brought a good tool for managers to communicate better with staff. They can understand better the problems existing in the company as well as getting good ideas to operating and develop company.For example, General Motors uses social networking tools to facilitate communication betweenexecutives and employees, as well as to give product experts the opportunity to present new designs to the employee community (Holtz, Shel. GMnext A watch of corporate communications in the social media era. January 3, 2008). Furthermore, communication between staff members also changed compared to the past. They can more easy to connect with mobile phones, we can communicate anytime, anywhere sharing new ideas and do the jobs better. They can share information and attach documents by email to complete the job faster. In other words, your employees can wor k wherever with devices, such as laptops, phones and they were easier to replace information with each other at low costs by using email, clouds and but software like Skype, FaceTime and so on.